Xiaomi inks strategic partnership deal with Leica

German camera maker Leica and Chinese smartphone maker Xiaomi on Monday formally announced their strategic partnership in mobile imaging.

The first imaging flagship smartphone, produced in collaboration between the two businesses, will be unveiled in July, said a press release.

“This cooperation will boost Xiaomi’s imaging strategy,” said Lei Jun, Xiaomi’s founder, chairman, and chief executive.

In terms of imaging, Xiaomi and Leica are on the same page. Both firms are keen to continue exploring the optical performance and photographic experience in the mobile imaging era through progressive scientific achievements and artistic ambitions.