Marcel kicks off Digital Campaign Season-15
BI Report || BusinessInsider
Photo: Courtesy
Centring the upcoming Eid-ul-Azha, the country’s popular electronics brand Marcel has commenced the 'Digital Campaign Season-15' with attractive offers for its customers on various product purchases.
The campaign offers cashback of up to Tk 10 lakh as well as lakhs of taka worth of free products on the purchase of Marcel refrigerator, television, air conditioner, washing machine, microwave oven, blender, gas stove, rice cooker and fan from any showroom in the country.
Customers are getting the benefits from May 16, 2022, until further notice, Marcel officials announced while inaugurating the campaign on May 15, said a press release.
Marcel is conducting the campaign across the country to provide customers swift and best after-sales service through online automation.
A total of 14 seasons of the campaign have already been successfully completed.
In season 15, customers will have digital registration of the product when they buy Marcel fridge, TV, AC, washing machine, microwave oven, blender, gas stove, rice cooker and fan from any showroom in the country.
After that, the amount of cashback or free product will be informed through SMS to the mobile number given by the buyer. Customers will receive cashback or free products from the concerned showroom.
In this case, a cashback facility of up to Tk 10 lakh for the buyer of each product of Marcel. Free products of Marcel brand include refrigerator, TV, AC, washing machine, mobile phone, microwave oven, blender, gas stove, rice cooker, fan, iron, LED bulb, extension socket etc.
According to the authorities, detailed information including the name of the buyer, mobile number and model number of the product is being stored on Marcel's server during the registration process through digital campaign.
As a result, even if the warranty card is lost, the customer can get fast service from any Marcel service center in the country.
On the other hand, the representatives of the service center are also getting to know the feedback of the customer. Various benefits are being provided under the campaign to motivate the buyers to participate in this activity spontaneously.
